There are many elements that lure someone in to become a pro wrestling fans. There's athleticism, storylines, characters. There are also catchphrases.
Catchphrases in wrestling are special because they end up involving the audience and causing a true interactive experience. Fans know when to take their cue and participate in the show by making their voices heard loud and clear.
The beauty of the wrestling catchphrase is that they cover the gamut from completely ridiculous, like Stone Cold Steve Austin's "WHAT," to over-the-top grandioseness of Ric Flair's, "Limousine ridin', jet flyin', kiss stealin', son of a gun."