Oscar De La Hoya's Golden Boy Promotions stable of fighters, including Canelo Alvarez, the unified middleweight world champion and boxing's biggest superstar, have long been stalwarts of HBO. But with the premium cable network's recent announcement that after 45 years of putting on most of the biggest fights in boxing it was bowing out of the sport at the end of the year, they were in need of a new broadcast home -- and they have landed a very lucrative one with new sports streaming service DAZN through 2023.
In a record-shattering deal finalized early Wednesday morning, Alvarez signed a five-year, 11-fight deal worth a minimum of $365 million with DAZN, which only launched in the United States in September.